Planning a radio program.

The production planning radiofó-nica is essential to achieve greater impact ofmessages. This article explains a way to design-NAR program or radio spot, which can be transmitted in a cultural station as presetUniversity of Costa Rica, or commercial. Itstresses the importance of research to support t...

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Autor Principal: Araya Rivera, Carlos
Formato: Artículo
Idioma: Español
Publicado: Facutad de Educación, Universidad de Costa Rica 2011
Materias:
Acceso en línea: http://revistas.ucr.ac.cr/index.php/educacion/article/view/2828
http://hdl.handle.net/10669/22913
Sumario: The production planning radiofó-nica is essential to achieve greater impact ofmessages. This article explains a way to design-NAR program or radio spot, which can be transmitted in a cultural station as presetUniversity of Costa Rica, or commercial. Itstresses the importance of research to support the proposals, as well as the main elements of a proposed radio program, whichprofessionals and students may make communication or any other discipline of knowledge